Online flirting in the Library

Karlijn de Wit

A new online dating revolution is going on in The Netherlands! An anonymous group of people set up a series of facebook pages for each University Library, called ‘gespot: UB’ (= Spotted: University Library). Each University’s got it’s own ‘gespot’ page. Students can send (romantic) messages to this page, which will be posted anonymously by the page administrator. The pages were booming (4.500 likes in 24 hours in Amsterdam!) and even the Dutch media paid attention to the initiative. The Delft version of the page was launched on 19 December, but only really took off from 5 January onwards. We’re counting almost 3.000 fans now and about 4.000 people are ‘Talking About This’. An extremely high interaction rate!

Sharing a bit of fun
In our content strategy for the TU Delft page we are always trying to obtain a healthy mix of:
– Science and Innovations
– Campus activities
– Social…

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